Art Expert Report
- Ainhoa Fernandez
- Apr 13
- 2 min read
Updated: Apr 13
Ainhoa Fernández studied Fine Arts in London at Kingston University, after finishing her degree, she specialised in art criticism and communication. After working in the UK as an art gallerist, she moved to Madrid to study an MBA in Art Market and increase her knowledge in art business, trends and sales. In 2022 she founded her own art podcast Art Bites, which she directs. As an artist she has exhibited her work in the United Kingdom, Spain and Portugal
How do you asses the artist’s technique in terms of colors, shapes, texture, and size, as well as used material, medium, and process?
Although the works appear monochromatic the use of contrast is highly effective. The subtle range of tonal values adds depth and a sense of volume.The central figures are usually complex and layered, suggesting symbolic or mythological meaning.Texture is one of the strongest aspects of this piece. The surface treatment evokes the tactile feel of stone, fabric, and skin. The roughness contrasts beautifully with the intricate patterning, adding richness and visual complexity.
What is the strength of the portfolio?
The strongest aspect of this artist’s portfolio lies in its deep symbolic richness and aesthetic coherence. My favourite work is 'Scythian' (Art of Textyle, 12/12/24), it draws heavily on cultural, historical, or mythological references, yet presents them through a contemporary and stylized lens.
Who or what can you follow and study, or get inspiration from?
Some artists to explore are Francisco Toledo, a Mexican artist whose work explores myth, nature, and indigenous culture with surreal and intricate compositions.Käthe Kollwitz, for her powerful use of monochromatic textures and emotive figuration, especially in etching and lithography. Wifredo Lam , merging Afro-Cuban symbolism with surrealism, Lam’s work offers a great model for balancing narrative, mysticism, and abstraction.
Where do you see the artist on the art market in terms of audience, pricing, and estimated market potential?
The artist has a distinctive and conceptually rich style that positions them well within the niche and collector-driven segment of the contemporary art market.The price range I estimate it is over-50.000€.
The artist’s work holds strong potential in specialized markets where storytelling, symbolism, and cultural expression are valued, markets that often grow through word-of-mouth, critical writing, and engaged collector communities.
Finally, what would be the one piece of advice you would give this artist, regarding the objective of this review?
Your art is powerful, layered, and spiritually charged—it clearly carries personal and cultural significance. That depth is a strength, but it’s important to guide the viewer just enough so they can connect with your message, even if they don’t share the same cultural background or references.
Congrats!
Art Expert Report